Riikka-Maria Lemminki
Managing Director, Finnish Association of Advertisers
Introducing case examples about how data-driven storytelling and innovative influencer co-operation can reward a company with great business value
About
Riikka-Maria has 20 years experience in international marketing, especially in digital marketing. During this time she has started up two marketing units – the first one to provide marketing for 40 countries, and the other one, later bought by Alma Media, for digital marketing. Today she leads the Association of Finnish Advertisers towards the future of marketing.
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