
PING Metrics – Discussion about latest statistics and insight into influencer marketing
Emilie Tabor will lead us into the topic of this two-part keynote speech. The speech will find its pinnacle in the conversation on how to measure the quality of the content and influencer marketing between Emilie, Head of Inspiration at PING Helsinki, Inna-Pirjetta Lahti, and Content Strategy Director at Dagmar, Ilari Viippola.

Inna-Pirjetta Lahti
Head of Inspiration, PING Helsinki

Ilari Viippola
Content Strategy Director, Dagmar