PING Festival concept
Where Influencers meet business
Leading H2H Digital Marketing Event in Europe
PING Festival is a sparkling new B2B marketing concept. In 2018, 740 marketing professionals and influencers worldwide came together. Inspiration and insight were provided by world-class keynote speakers such as Futurist Anne Lise Kjaer, Brand Strategist Nick Westergaard, and Influencer Marketing Specialist Emilie Tabor. Parallel sessions provided hands-on knowledge on how to boost your business to the next level.
The
Awesomeness
at PING
60+ Speakers
250 +Top Influencers
Unlimited Free Hugs!
Speakers 2018
Anne Lise Kjaer
Futurist, Author, Entrepreneur
Nick Westergaard
Chief Brand Strategist, Brand Driven Digital
Emilie Tabor
Founder & CMO, Influencer Marketing Agency (IMA)
John Schoolcraft
Global Chief Creative Officer, Oatly
Ebba Kleberg von Sydow
Entrepreneur / Co-Founder, Säker stil
Allan Askov Christoffersen
Global Partnership & Activation Director, Momondo
At the festival, the audience had the opportunity to learn and get inspired by experts in content and influential marketing in the form of keynote speeches, concrete case examples, master classes and Q&A sessions. 2018 speakers represented Human to Human digital marketing professionals from all over the world offering valuable knowledge to influencers and business decision makers.
Streams 2018
PING Festival program consisted of 5 Streams of information. Each Stream consisted of a Keynote speech and Parallel Sessions, which in turn consisted of three parts: Master Class, Q&A, and Cases. Each participant took part in Keynotes and two Parallel Sessions of their choosing.
Transformation
Transformation Stream explores how digitalisation is changing the way we communicate, work and do business.
Content
Content Stream showcases the most jaw-dropping stories and results achieved by next level storytelling combined with a great strategy.
Emotions
Emotions Stream gives you tips and tools on how to really connect emotionally and psychologically with your audiences to make an impact.
Quality
Quality Stream explains who and what tells you that you’re doing the right thing. The Business Value comes with the right kind of quality!
Trust
Trust Stream states that authenticity, transparency and ethics are the base of the trust economy. How to do business with content in this world?
Partners
PING Festival Partnership is a full-year collaboration making it easy for your company to grow its influencer marketing network and knowledge capital.
The PING Festival Partners will take part in PING Helsinki events, industry dialogue and cutting-edge development projects.
The PING Festival Partners will take part in PING Helsinki events, industry dialogue and cutting-edge development projects.
